Why Ogilvy Africa?

Established in 1994, Ogilvy Africa is a partnership between Ogilvy & Mather Worldwide (51%) and Ogilvy & Mather South Africa (49%). According to Newsweek, Ogilvy Africa is the biggest network in Africa with offices/coverage in 49 offices in 31 countries. With a South African regional base, but a hub and spoke system in Franco-phone West Africa and East Africa. We have recently added four new Affiliates in Angola, Malawi, Rwanda and Tanzania

Network Quality

We contend that market ranking (in the absence of any other quantitative measure) is a fair indicator of quality. The markets in which we have a partner agency or an affiliation agreement, our partners rank in the top three in all the countries.

Knowledge Base

Working across Africa for over eight years with our blue chip Multinational client base including British American Tobacco, BP, Unilever, Nestlé and, more recently, The Coca-Cola Company has provided us with both a depth and quality of experience. This knowledge base is further enriched by our partnerships with our Pan African clients like MultiChoice (DStv, M-Net & SuperSport) and SAB Miller.

Partnerships

We enjoy partnerships with key organizations within the WPP group, such as AVG and Enterprise IG. We are also in a position to use our sister agencies (Y&R and JWT) in certain countries, to resolve conflict problems or based on global client alignment and preference